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February 9, 2017
Published by Brian Peterson at February 9, 2017
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SampleCon: Notes from NOLA

This year’s Samplecon was a great experience, and the conference continues to grow. If you have not previously attended, we would encourage you to participate as […]
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November 18, 2016
Published by Brian Peterson at November 18, 2016
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Survey Routing: is it a good thing, a bad thing, or just a thing?

In the lexicon of market researchers, there are words that come in and out of favor for various reasons. A survey router is one of those […]
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September 30, 2016
Published by Brian Peterson at September 30, 2016
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B2B Sampling: Don’t bring your driver to the putting green

For researchers, if all we did was support studies with primary grocery shoppers, the world would be a better place. Deadlines would easily be met, budgets […]
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August 26, 2016
Published by Brian Peterson at August 26, 2016
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Pack Your Bags: 9 Tips for Success on your Research Adventure

As summer comes to a close, our family vacation is all too clear in my mind. Our bags were packed and loaded in the minivan. The […]
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July 28, 2016
Published by Brian Peterson at July 28, 2016
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Top 10 ways to avoid DIY research fails

So often the rules we learn as young children hold true throughout all phases of life: Eat your vegetables to be healthy Treat others as you […]
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June 15, 2016
Published by Brian Lamar at June 15, 2016
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Fairy Tale: Sample Utopia

Once upon a time in a land far, far away, there was a group of professionals spending their waking hours uncovering the opinions, needs, and desires […]
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May 31, 2016
Published by Brian Lamar at May 31, 2016
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More Market Research Acronyms! What You Need to Know About APIs

Surprise, it’s Another Acronym! What You Need to Know About APIs The marketing research industry loves abbreviations and acronyms.  It is difficult to make it through […]
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April 21, 2016
Published by Brian Lamar at April 21, 2016
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How much do you know about your sample provider?

How much do you know about your sample provider? If online research were a biome, it would be the Great Barrier Reef, with more inhabitants than […]
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