Blog

July 14, 2022

EMI Introduces Its Quality Optimization Rating

February 1, 2022

EMI to be Exclusive Agent for Ag Access Community

September 19, 2023

In-Home Usage Test (iHUT): What You Need to Know

When trying to gather useful consumer insights on products and services, In-Home Usage Tests are a dynamic and novel approach to gathering feedback. As consumers’ preferences […]
September 13, 2023

In This Economy!? A Closer Look at Perceptions of the US Economy from 2021 to Now

We’re quick to say the US economy in 2023 is the worst we’ve seen in a while. However, if we look back just a few years […]
September 7, 2023

Harnessing the Power of In-Home Product Testing Panels

In a world where companies are trying to understand their consumers at an intimate level to make better decisions, the ability to harness insights from consumers […]
September 7, 2023

Home Product Tester: Test Products at Home

With in-home product testing, every day presents a chance to turn ordinary life into an opportunity to influence the products you use. Imagine having the latest […]
September 6, 2023

Intellicast S6E23– News Stories to Kick-Off September

Welcome back to another episode of Intellicast! Brian Lamar and Producer Brian have some market research news stories to share with you in today’s podcast. As […]
September 6, 2023

How Safe Is It to Perform In-Home Product Testing?

In-home product testing, also known as in-home usage testing, has emerged as a powerful tool for companies seeking genuine insights into consumer preferences and behaviors about […]
August 29, 2023

Intellicast S6E22 — A Sneak Peek at the IA NCC Fall Conference

Welcome back to another episode of Intellicast! The Brians are joined by a special guest in this episode: Angelica Jump! Angelica is EMI’s Director, Research Manager […]
August 18, 2023

Raise Your Hand if You’re Stressed and Overwhelmed

It’s back-to-school season, industries are coming out of the summer lull, and for some, stress might be at an all-time high. In our latest round of […]