Blog

January 22, 2018

Refining Your Respondents: Best Practices in Survey Screeners

When survey planning, the first thing you should ask yourself is who am I targeting?  Am I trying to get middle age males who drive Fords […]
January 16, 2018

Introducing EMI’s New Podcast: Intellicast

EMI has launched a new podcast, called Intellicast. This bi-monthly podcast will take a look at the research industry from a vendor perspective.  We will talk […]
January 10, 2018

Market Research in 2018: Predictions of What’s to Come

Happy New Year! We are just a couple of weeks into this new year, but we believe that 2018 is going to be a big year […]
December 31, 2017

Happy New Year 2018

Happy New Year from all of us at EMI!
December 19, 2017

Market Research 2017 – A Year in Review

This year was a big year for market research. As we look back on the year, there were several trends in the industry that we noticed. […]
December 13, 2017

Reflections of 2017

With the year coming to a close, we here at EMI want to reflect a bit on 2017 –  it has been a big year for […]
December 8, 2017

Happy Holidays!

We here at EMI want to wish everyone a Happy Holidays!  It has been an exciting year for us and we are excited to see what […]
November 14, 2017

When To DIY And When To Call A Pro

EMI recently hosted a discussion among local market research professionals to discuss the trend of DIY tools in marketing research.  We discussed DIY tools for not […]