The Sample Landscape

June 30, 2020

Weekend VS. Weekday Respondents

Until just a few years ago, there were many more strict guidelines in regard to online sampling. One of these rules was that field time should […]
June 10, 2020
The Sample Landscape

Brands and Patriotism– How They are Viewed

Brands position themselves to stand for something. It could be quality, fun, quirky, retro, etc. –something that can help them connect with their consumers. There are […]
June 2, 2020
The Sample Landscape

The Gig Economy: Perceptions On What It Is And Its Impact

In our latest round of research-on-research, we wanted to learn more about the public’s perception around the gig economy. The term “gig economy” refers to a […]
May 28, 2020

The Sample Landscape 2020 – Marijuana Legislation

In addition to EMI’s ongoing research of the sample landscape and our evaluation of differences in sample sources, we also research opinions around current events or […]
May 20, 2020
The Sample Landscape

Respondent Experience and How It Can Be Improved

Here at EMI, we are constantly working to ensure that we create the best survey experience for respondents. Why? Because better surveys mean better respondents and […]
May 13, 2020

Positive COVID Stories

We understand the significant impact that COVID-19 has had during these uncertain times. The negative effects of quarantining and social distancing have been felt by nearly […]
April 28, 2020
The Sample Landscape

How COVID-19 Behaviors Differ by Sample Provider

In this latest installment of The Sample Landscape, we continue to explore the changes in consumer attitudes and behaviors due to COVID-19, but with a focus […]
April 23, 2020
The Sample Landscape

Income Differences with Working from Home and COVID-19 Hardships

In this installment of The Sample Landscape, EMI continues its deep dive into the societal changes occurring due to COVID-19, with a focus on differences by […]