Best Practices

January 15, 2021
Intellicast

Intellicast S4E2 – Managing Sample Provider Networks and A Publix Update

Welcome back to Intellicast!  On today’s episode, Brian Lamar and Producer Brian are joined by EMI’s Mary Draper. If you a frequent listener, you’ll remember Mary […]
November 19, 2020

The Research Surge: How to Best Navigate Current Sample Feasibility Challenges

As many of you are probably experiencing, the past few weeks we have seen a surge in the demand for research, specifically online quantitative research. Whether […]
October 20, 2020

How Market Research Can Help Refine Your Brand

Market research is arguably the most effective practice available to you if you’re looking to refine and expand your brand. While you may be able to […]
September 14, 2020

DIY vs. Direct Managed Sample: When to Use Each Method

When I began my EMI career nearly 14 years ago, sampling options were simpler than they are now. As a Research Manager at EMI, I worked […]
September 8, 2020

5 Best Practices for Tracking Studies

Tracking studies are often used to gauge consumer sentiment, measure advertising effectiveness, and much more. It’s no wonder that brands, consumer goods manufacturers, and service companies […]
August 18, 2020

Recommendations and Best Practices for Improved Data Quality

To conclude our data quality series, we have compiled some recommendations and best practices to help you feel confident in your data. Best Practices in Evaluating […]
July 7, 2020

Sample Blending Best Practices – Questions You Should Be Asking

In the old days of sampling, meaning more than five years ago, industry-wide best practice was generally considered to be leveraging a single sample source – […]
June 22, 2020

Respondent Experience and How We Can Make it Better

Here at EMI, we understand the importance of respondent experience when taking online surveys. That’s why we took the time to ask respondents in our latest […]