Cincinnati, OH – July 14, 2022, – EMI Research Solutions has launched a new sample quality metric called the Quality Optimization Rating. Developed over the past year and a half to ensure that EMI continues to deliver optimal quality for our clients and the panels in our network, the Sample Quality Optimization Rating considers pre-study traffic health, in-study participant behaviors, and post-study data validity consistency to create a data quality calculation. The Quality Optimization Rating is leveraged across EMI, from monitoring and tracking panel partner performance to being used as one of the many components our sample specialists use in crafting strategic sample blends for our clients.
- Beth Teehan, COO, EMI Research Solutions
Mary Draper, Director of Network Partners & Quality, EMI Research Solutions
We will be holding a webinar on Thursday, July 28, 2022, at 2:00 PM EDT to provide an in-depth look into our Quality Optimization Rating and how our clients can leverage it. You can register for it here: https://us02web.zoom.us/webinar/register/5016566145656/WN_Qv7JUuNNRqqtxZMFwy8OtA
You can also learn more about our Quality Optimization Rating by visiting our website: https://emi-rs.com/-quality-optimizaton-rating/