The Sample Landscape

June 7, 2021

Brand Perception Changes: What Brands Are Viewed as Patriotic or Not

Brands position themselves to stand for something—usually something that will help them connect with their consumers. Some of these brands position themselves as patriotic. In our […]
May 28, 2021

The Sample Landscape 2021 – Marijuana Legalization Over the Years

EMI is consistently researching the sample landscape and evaluating differences in sample sources. We also research opinions around current events and hot topics. Since 2019, we […]
August 31, 2020

Unaware, Confusion or Inattentive – Factors That Can Sway Brand Awareness

Brand awareness is something we consistently evaluate in our research-on-research. We know that it varies across panels and respondents, but how is brand awareness affected and […]