Batter up! If you haven’t heard, we’re having a pretty good summer in Cincinnati—at least when it comes to baseball. The Cincinnati Reds enjoyed an incredible […]
It seems like everyone and their mother is talking about artificial intelligence, specifically OpenAI’s ChatGPT… but are they actually? When the chatbot was released on November […]
If you’ve read any of our past blogs, you know that we enjoy analyzing the perceived patriotism of different brands, political parties, and more. But what […]
Since our fourth-grade social studies classes (and even before then), we have heard the terms Capitalism, Socialism, and Communism. As adults, these systems may have taken […]
I am sick of “Prodents” stealing the cheese… I recently participated in a conversation with Katrina Noelle & Casey Bernard of KNow Research on Intellicast where […]
Dear Market Research Professionals, The ESOMAR glossary defines Incidence Rate (IR) as “The proportion of respondents contacted in a survey who qualify for the survey”. Incidence […]
Anyone who has been in market research in the past decade can remember that several years ago the B2B environment looked quite different from how it […]
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