October 31, 2024
In this election cycle, respondents ranked eight key issues to determine their top priorities. They were asked to rank each category based on importance, and the […]
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October 1, 2024
Since the advent of large language models and generative AI, synthetic data and synthetic personas have been a hot topic in the market research industry. New […]
August 29, 2024
As we approach the 2024 election, the race is proving to be closer and more unpredictable than ever. With voters divided and a significant portion still […]
June 24, 2024
In April of 2024 we polled a group of Americans asking them questions around their usage and familiarity of generative AI platforms. Last week we discussed […]
May 31, 2022
SampleCon 2022 was just a couple of weeks ago, but it has felt like I’ve needed the last 2 weeks to digest the information. Pasadena was […]
December 30, 2021
Are you ready for Part 3 of the Best of Intellicast Season 4 series? In this episode, we’ll be revisiting interviews with Mike Adamson of Merkle […]
December 22, 2021
I’m not a huge fan of looking backwards. The keep moving forward mentality of entrepreneurship usually dominates my thought process, but as 2021 comes to a […]
November 15, 2021
Having the opportunity to travel to an in-person conference recently was an incredible experience that left me feeling energized about the Market Research industry. It was […]