In The News

January 31, 2022

Political Polling: Reliability, Challenges, & Changes

Is Political Polling Reliable? By now, you’re probably aware of the ongoing debate of the reliability of political polling. From before the 2014 midterms to the […]
May 28, 2021

The Sample Landscape 2021 – Marijuana Legalization Over the Years

EMI is consistently researching the sample landscape and evaluating differences in sample sources. We also research opinions around current events and hot topics. Since 2019, we […]
April 5, 2021

ESOMAR 28 Updates: What They Mean and Why You Should Care – Part 2 – Sample Sources and Recruiting

ESOMAR introduced an updated version of their Questions To Help Online Sample Buyers. We have been exploring the changes to this document, and what it means […]