Brian Lamar

August 13, 2019

A Quick Guide to Calculating Sample Size

As providers of sample, we are often asked what sample size is needed for a study.  The answer to this question is complicated – not only […]
July 22, 2019

Market Research Consolidation in 2019

I recently wrote a LinkedIn post about the recent consolidation of the marketing research industry. I know many don’t follow the news every day, so I thought […]
July 9, 2019
The Sample Landscape

The Sample Landscape: Marijuana Legislation Part 2

In part 2 of our two-part series on the perceptions of marijuana legalization, we take a deeper dive into the insights we uncovered. Our research has […]
June 10, 2019
The Sample Landscape

The Sample Landscape: Marijuana Legislation Part 1

We conduct a lot of interviews as part of our ongoing research on the sample industry, routinely interviewing 6,000 or more people in the US.  While […]
April 18, 2019
MRMW

My Thoughts of MRMW 2019

We were fortunate that the 2019 Market Research for the Mobile World (MRMW) was held just a few miles from our headquarters here in Cincinnati, OH.  […]
April 9, 2019
Quirk's Event Chicago

Thoughts from a First-Time Quirk’s Attendee and Presenter

Quirk’s Chicago was last week, and it was the first time I attended and/or presented at one of the Quirk’s events.  I was surprised by this […]
February 18, 2019

Is Market Research in a Bull or a Bear Market?

I was at SampleCon last week, and during the first panel, the group was asked if market research was in a bull or a bear market.  […]
January 22, 2019

What Sample Providers Can Learn from Craft Beer

Craft beer and online sample seem like two completely different worlds. People taking surveys at first glance have nothing in common with people drinking beer. And that’s how […]