Brian Lamar

January 22, 2019

What Sample Providers Can Learn from Craft Beer

Craft beer and online sample seem like two completely different worlds. People taking surveys at first glance have nothing in common with people drinking beer. And that’s how […]
January 10, 2019
The Sample Landscape

Sample Industry Research: Why We Do It

I worked in market research for 15 years before I truly realized sample is not a commodity. This is especially surprising when you hear I worked […]
January 2, 2019

Market Research in 2019: Trends and Predictions

Happy 2019! We are just a couple of days into the new year, but we believe 2019 is going to be another big year for market […]
December 17, 2018

A Review Of Market Research In 2018

This year was another big year for the market research industry.  As we look back at 2018, there were several big storylines that happened. Blockchain The […]
December 13, 2018

Why MRX Is Destined To Grow

Recent data from the Texas Workforce Commission indicated strong job demand for positions in the market research industry.  They estimate that the number of marketing research […]
December 5, 2018

Improving Data Quality – Why You Should Care and What You Can Do

Data quality has been a hot topic in the market research industry for years and is a constant struggle.  There are consistently discussions about the latest […]
November 27, 2018

How to Best Incorporate Emojis Into Your Next Study

Researchers have long awaited a way to better capture the emotions of their target audiences.  Whether capturing more feelings about a brand, or obtaining opinions around […]
June 15, 2016

Fairy Tale: Sample Utopia

Once upon a time in a land far, far away, there was a group of professionals spending their waking hours uncovering the opinions, needs, and desires […]