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January 21, 2021With the COVID-19 vaccine hitting the second stages of rollout, we took the opportunity in our latest Research on Research to look at public opinion on the vaccination and analyze how it measures in comparison to other findings.
Total
Overall, 60% of respondents said that once the vaccine is available, they would be willing to receive it.
Age
When looking at respondents by age, those age 75 or older are most likely to receive the vaccine. This makes sense considering that older citizens are most at risk for the serious effects of Coronavirus.
Gender
Males are more likely than females to receive the COVID-19 vaccine by 13%. This is a surprising result as we anticipated that more females would be likely to receive the vaccination, or that males and females would be more similar in likelihood.
Ethnicity
When looking at respondents by ethnicity, the likelihood of respondents to receive the vaccine is as expected with Asian or Pacific Islanders most likely to receive the vaccine, followed by Hispanics, Caucasian/White respondents, African American/Black respondents, and American Indian or Alaskan Native respondents, respectively.
If you are interested in reading more about public opinion on the COVID-19 pandemic and vaccines, be sure to check out the following blogs:
COVID-19 and its Impact on Market Research
Healthcare Research in the Time of COVID-19
Response Rates in the Time of COVID-19