DIY vs. Direct Managed Sample: When to Use Each Method
September 14, 2020
Why DIY Tools are Perfect for Public Opinion Polling
September 23, 2020
Welcome back to Intellicast! On this episode, Brian Lamar and Producer Brian discuss IIeX, the recent Market Research Podcast Awards, the latest in market research news, and more.
Kicking off the episode, the guys catch-up with each other and discuss some recent events taking place in their lives.
They then give an update on Lincoln Merrihew, Susie Ribnik, and Tyler Farmer – all of whom where featured on episode 20. They were happy to announce that while initially impacted due to job loss from the pandemic, they are now all employed and doing great!
In the next segment, Brian Lamar gives a quick recap of the virtual IIeX event that went on last week. Brian talks about some of the presentations he attended, the virtual set-up and how it compares to the live version, and the great job Greenbook and Little Bird Marketing did.
That leads right into a recap of the Market Research Podcast Awards that were held on the evening of the first day of IIeX. Brian talks about the event, and the top 3 podcast winners.
The guys then switch gears and discuss some market research news, including a new implicit research tool by HCD, Toluna’s new end-to-end platform, and Sprinklr’s new equity valuation.
Have a great week!
Check out our new report, Measuring Effectiveness: The Ideal Methods to Ensure Quality Data, here.
You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here.
You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here.
Got a suggestion or feedback? Reach out to us at Intellicast@emi-rs.com, or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.
