Intellicast S5E36: ESOMAR Election Controversy
December 12, 2022The 4 Ps of 2022: A Year in Review
December 19, 2022Intellicast S5E37: Part Three of the Trilogy with Colson Steber of Communications for Research and Ag Access
Welcome back to Intellicast! On today’s episode, we are joined by Colson Steber of Communications for Research and Ag Access for what we are calling the closing out of the trilogy with him.
If you have listened to our past interviews with Colson, you know we talked to him at the start of COVID, then again in 2021, and now today’s conversation really brings us full circle on the journey he and his business have been on for the last few years.
We start out by getting an update from Colson on how business has been going, specifically the Ag Access brand he launched in late 2020. He gives us the exciting news of the growth they are experiencing with the new brand and how it has helped him grow his business.
This leads to a discussion around trends in market research where Brian Lamar and Colson talk about the research firms becoming more specialized rather than generalists.
In the second half of the interview, we switch gears a bit. Brian talks with Colson about his LinkedIn and his approach to personal development. It is an enlightening conversation!
Thanks for listening!
You can connect with Colson on LinkedIn: https://www.linkedin.com/in/colsonsteber/
You can learn more about Ag Access here: https://ag-access.com/
EMI’s annual report on the sample industry, The Sample Landscape, is now available! Get your copy here: https://emi-rs.com/the-sample-landscape/
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