Intellicast S3E9 – Nielsen, Ipsos, CCPA, and the Bachelor

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Intellicast S3E9 – Nielsen, Ipsos, CCPA, and the Bachelor


Welcome back to Intellicast!  On this week’s episode, Brian Lamar and Producer Brian are joined by former Poll Party host, Rory Dineen.

The episode kicks off with Brian and Rory catching up on some of the latest current events, including the latest on the coronavirus, the South Carolina Democratic Primary, and more. Rory then brings back the Poll Party segment, Quiz of the Week, to Intellicast.  She has both Brian’s find out which TV show they should be one.  (You can take the quiz here)

The results of the Quiz of the Week lead into a conversation with Rory and Brian about The Bachelor. In the second half of the episode, we dive into the latest market research news. We kick it off discussing Eric Salama separation from Kantar. We then touch on the acquisition of Confirmit by Verdane Capital and its impending merger with Dapresy. We then touch on the latest financial releases by Ipsos, Nielsen and WPP, and what it means for the overall industry. 

In the final piece of news, Brian talks about Beth Teehan, the new addition to EMI.  You can check out the full press release here.

To close out the episode, Brian and Rory discuss the Houston Astros cheating scandal and what they believe should be the punishment. 


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