Don’t Judge Us! Unpopular Opinions in Consumer Behavior
June 28, 2023Unpopular Opinions in Consumer Behavior – The Fourth of July Edition
June 30, 2023Thanks for tuning in to Intellicast! In this episode, Brian Lamar and Producer Brian discuss conferences and some news stories from the past few weeks (yes, we know it’s been a while since our last episode!) So, without further ado, let’s jump right in.
The episode kicks off with some feedback we received on our last episode! In it, we had a conversation on the conference in Hilton Head, which was a unique location, but it was expensive, hard to get to, etc. Our listener recommended that maybe we need to go to some second-tier cities (Ex: Charlotte, New Orleans, Nashville, Philadelphia, Cincinnati) for our conferences. The reasoning being that these cities are cheaper, and the airports have less travel hassle/cancellations and are easier to navigate. What do you think? The guys also give an update on the upcoming conferences in the next few months and even some in 2024!
In our first news story, the guys discuss Momentive’s announcement that they will be returning to its original name, SurveyMonkey. As expected, Brian Lamar is practically giddy over this news. In the next news story, Brian and Brian chat about Cint and Publisher’s Clearing House’s partnership to increase access to respondents with their new platform, PCH Consumer Insights. This leads Brian Lamar to a bit of a soapbox rant about how things like this change panels. The next news story follows a similar thread with Kantar selling its specialist healthcare business to M3 Global Research.
After this, the discussion turns to artificial intelligence. The European Union has approved a draft version of the EU’s AI Act which sets out plans to regulate the use of AI technology. The plans will enact bans on many uses of AI and require AI systems to comply with transparency requirements. In the last story, the guys discuss QuetionPro’s acquisition of PathosAI, an AI platform that identifies states and non-stated emotions, which leads to another fired-up rant from Brian Lamar about name changes.
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