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May 23, 2022Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian catch you up on the latest market research news.
Kicking off the episode, Brian Lamar and Producer Brian talk about a couple of upcoming events that will be happening over the summer in the market research world.
They then jump into the market research news. The first few happen to be sample industry-related.
They start off by discussing the new partnership between InnovateMR and CloudResearch to address data quality. Next, they talk about the latest acquisition by Schlesinger Group, this time Opinion Capital, a Canadian-based programmatic sample provider.
They keep the sample industry news rolling by touching on the news that PureSpectrum acquired Dalia’s sampling technology.
Next, they discuss DISQO acquiring Feedback Loop. This leads to a broader discussion of where DISQO is going, and how they added another popular MRX personality to their group with Roddy Knowles.
In the last few stories, the guys talk about MarketVision’s new role around Compliance and Privacy, Fuel Cycle launching a new Brand Health product, S4 Capital merging with TheoremOne, and Kristen Luck joining InnovateMR’s Board of Directors.
This was a jammed-packed episode!
Thanks for listening.
EMI is participating in this year’s Cincinnati Scurry, a fundraiser to increase awareness of mental health. This year’s race benefits The Linder Center of Hope, Cincinnati Children’s Adopt For Life), and the Children’s Home of Northern Kentucky. You can help support our team here: https://lindnercenter.ejoinme.org/MyEvents/Scurry2022/MakeaDonation/tabid/1278469/Default.aspx
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Missed our webinar, The Sample Landscape 2022: The Trends Impacting Online Sample, No problem! Click the link to watch the on-demand version: https://us02web.zoom.us/webinar/register/WN_kll5lqA-RrKVVmm8Jf6HTQ
WMI’s annual report on the sample industry, The Sample Landscape, is now available! Get your copy here: https://emi-rs.com/the-sample-landscape/
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