Intellicast S4E7 – A 2021 MRX Conference Preview

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Intellicast S4E7 – A 2021 MRX Conference Preview


Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Jason Inderhees to discuss the upcoming 2021 market research conference schedule.

The guys start by discussing the overall conference landscape for 2021, including the approach this year where some are still being held virtually, some taking a hybrid approach, while others are hoping to hold in-person. They also touch on some of the new events that have started due to the pandemic, including the weekly lunch sessions that Jamin Brazil puts on.

Jason and Brian then talk about what they are looking forward to with in-person events, including a few specific events like IIeX and Quirks.

In the last segment, Jason and Brian give a preview of the upcoming 2021 edition of The Sample Landscape Report. They talk about what is new for this year, and why it is important for anyone conducting quantitative research to read it. 

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