We have a great episode of Intellicast for you this week! Brian and Adam are joined by Ted Waz, CEO of The Opinion Economy, to discuss how he got into the market research industry, the start of The Opinion Economy, and the evolution of blockchain in market research over the past year. He also gives his perspective of the market research industry based on the recent string of mergers, acquisitions, and investments (Kantar, Cint, P2Sample, J.D. Power, etc.) and what he expects going forward. This is a great conversation!
The guys also discuss David Almy’s announcement that he is stepping down as the CEO of the Insights Association, as well as a new Mount Rushmore of songs of the summer.
If you have a new segment idea, email us at Intellicast@emi-rs.com and let us know!
You can learn more about The Opinion Economy by visiting their website here.
Brian will be at the Insights Association Great Lakes Chapter Fall Meeting in Detroit on September 11-13. You can register here.
Adam will be heading to Orlando for the Corporate Researchers Conference from October 22-24. You can register here.